Consumer group Which? has successfully brought a class action lawsuit against Apple, which could see a £3bn claim shared between millions of UK iCloud users.
According to BBC News, consumer group Which? has accused Apple of trapping users into using their own proprietary cloud service.
The group believes that as many as 40 million iCloud customers could be affected, setting the payout at £77 each.
Which?'s CEO has said that no company "can get away with abusing its position" and believes this case "should send a strong message to any other companies using anti-competitive tactics".
Apple's Response
In 2024, when the claim was first brought forward, Apple denied that they were being anti-competitive, saying that customers do not need to use iCloud and that many third-party options were available.
Who could get a payout?
Apple customers who used the service between 8 November 2018 and 8 June 2026 who were living in the UK on 8 June 2026, are automatically included unless they choose to opt out.
Other users outside of the UK, who believe that they may be entitled to this claim, can contact Which? through their website.
The case is not expected until October 2028.
How iCloud works
Apple customers receive 5GB of iCloud storage for free to store their photo library, messages, contacts and device data.
When this storage runs out, your device recommends you either clear some data or subscribe to an iCloud+ plan, starting at £0.99 a month.
Other cloud storage services are available on Apple devices, including OneDrive and Google Drive, but they do not get full access to the device for security reasons, meaning iCloud has more features than its rivals.